|
|
|
10 Great Ezine Content Tips To Increase Your Sales And Readership
1. Write articles that provide your readers with a list of tips. Depending on the topics your ezine covers, your tips could be on customer service, autoresponders, or you could provide your subscribers with a list of tips that help them to...
7 Super Ways To Use Autoresponders To Increase Your Sales
1. Use your autoresponder to publish an ezine. Autoresponders with a broadcast feature are a low cost way to create mailing lists that your visitors can subscribe to including your own ezine that you can use to effectively market your...
The Sales Trail
www.motivatedentrepreneur.com Sales & Marketing The Sales Trail.......... By Ryan M. Hoback, Motivated Entrepreneur Incubation & Consulting Everybody’s going selling, selling U.S.A…….. The sales trail can be slow paced or high energy; the way...
Three Ways to Get Repeat Sales With Follow-up Marketing
If you have customers, that's good. If you can sell them repeatedly over time, that's better! Actively pursuing repeat sales, also known as backend sales, is one of the most profitable things you can do for your small business. Here are three...
What's Standing Between You and More Sales?
Are your sales where you want them to be? No? What should you do first to build sales? First, assess where you are. Your answers to the following questions will put you on the road to increasing your sales. Question #1 - What have you done so...
|
|
| |
|
|
|
|
|
|
20-Point Checklist EVERY Sales Letter Must Pass!
Sales letter not pulling like you want? Need a quick "fill in the blanks" formula for marketing your next product? Here are 20 essential components of the hard-selling sales letter:
1) Does your headline speak directly to your potential customer and give them a strong, specific benefit of your product or service?
2) Did you start with the strongest benefit of your product or service, then work your way down to include the least important benefits for your potential customer?
3) Do you explain how your product or service is better or different compared to your competitors?
4) Does your sales letter speak directly to your prospect? In other words, instead of saying, "people that like horses will love this book" you say, "If you love horses
you'll love this book."
5) Do you use "you" twice as often as "I" in your sales letter?
6) Is your sales letter easy to read using short sentences and paragraphs?
7) Do you use power words and write with the goal of keeping your reader's interest?
8) Do you show your potential customer their problem; agitate it by telling them how troublesome it is, then offer your product or service as the solution?
9) Is your copy clear, easy to understand, and follows a flow from one paragraph to the next?
10) Are your strong words and phrases highlighted or bolded to draw attention and keep the reader focused?
11) Is your sales letter written in a friendly, active, conversational, "me to you", tone of voice?
12) Have you used
specific numbers and facts in your copy to build instant credibility?
13) Have you included credibility creators, like why you're an authority on the subject, testimonials, and case studies?
14) Does your sales letter have a nothing to risk guarantee that shows your confidence in your offer?
15) Do you include a reason why you're making this offer? Are you doing it because you are tired of seeing people scammed on the Internet and want to provide them with solid information they can use for profit immediately? Or are you giving them a dirt-cheap price because you have an overstock on inventory and it's costing you more to store the product in your warehouse?
16) Does your sales letter give details of what the customer needs to do? Call now. Or, simply fill out the form below, enclose your check or money order for $24, and mail to...
17) Do you make it easy for your potential customer to act on your offer?
18) Are you offering bonuses to increase response, or do you create high-perceived value for your product or service?
19) Did you create a sense of urgency in your letter, explaining that the price is for a short time or quantities are limited?
20) Have you answered all questions a prospective customer has about your product?
About the Author
FREE: $95 Critique of One Sales Letter or Ad -- Get the details you need to increase your response. Just visit Grady's website for a free critique and other free resources to improve your sales copy. Click http://www.cheap-copy.com
|
|
|
|
|
|
