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Earn with Fun by simple SEO (search engine optimization)
It all happened 3 months back, I have a blog & 1 fine day i saw my blog was ranking on top 10 position for a keyword which is less targeted, but was excited to see that & planned to promote it. Now watz the catch before promoting i placed Google Ads...
Exploring Beyond Keywords Into Behavioral Research
If you have ever studied search engine optimization, then you'll know that most educators place tremendous importance on performing good keyword research. After all, it's true that we need to optimize our pages for the best phrases, or we will never...
Search Engine Updates vs. SEO
Webmasters always anxiously wait for a search engine update. Those who rank well want to see their sites get even better. Those who didn't do well expect a major boost. Those whose sites get de-indexed anticipate a major comeback. Those who just...
What is Local Search Engine Optimization and Who Are Your Relatives?
Your business website is finally up and now comes the task of getting found on the incredibly huge Internet neighborhood. Where to begin? Well, the first thing most people do is head for a major search engine like Google, or Yahoo. And while...
Write Articles Geared to Your Local Market to Bolster Your Local Search Visibility
Copyright 2005 Off the Page
The Shortest Distance to Your Home Town Enterprise is Over the Internet
Combine two dynamite online methods for bringing your business to the attention of buyers - Local Search and widely posted articles you write....
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Improve Search Engine Ranking with Correct Keyword Density
If you are serious about improving search engine rankings, you need to check the keyword density of your web site. In order to do this you must integrate proper keyword phrases within your meta tags and web copy.
What is keyword density?
This is the ratio of a keyword or keyphrase to the total words (depth) on a page. It is one of the most critical aspects of search engine optimization. To improve search engine ranking, your keyword density must not be too high or too low.
Try to aim for a keyword density of 1% to 7%. To achieve 1% you would need to insert your keyword or keyword phrase once for every hundred words. If you only used your keyword once in one thousand words, this would result in diluting your keyword density.
Don't try to stuff all your keywords together, separated by commas. Search engines may see this as spam, penalizing your rankings.
How to improve your search engine ranking
The best way to achieve good rankings, is to research the appropriate keywords or keyword phrases related to your web copy before you even begin building your site.
If your site is already built and it's on the Internet, you may want to consider reviewing the keywords and make the necessary changes to your meta tags and web copy. It makes no sense to have a site that is not targeted to the right audience and expect high search engine rankings.
If your site has a lot of graphics or flash and is short on content, you should consider redesigning it. Search engines love content rich pages, so use images and flash sparingly.
1. Use the Wordtracker (http://www.wordtracker.com) or the overture suggestion tool (http://inventory.overture.com/d/searchinventory/suggestion), to research your keywords. These tools will show you how many times a particular keyword was searched for each month. It's no point including keywords in your web pages that nobody searches on.
2. The best keywords you SHOULD include on your site, are those that are very popular (high number of searches when using the tools above), but have a low number of competing web sites.
3. Select two or three of your most important keywords related to your business and try to use them 3-7 times for every 100 words in your web copy.
4. Incorporate these keywords or keyword
phrases in your title, description meta tag, keyword meta tag, alt tags (words that describe your images) comment tags, heading tags and main text of your web copy.
Search engines will spider the heading tags in your web copy first (H1, H2, H3) because these stand out from your main text.
5. Write your web copy so that it not only satisfies the search engines but also is compelling enough for your web site visitors to read (don't make it sound weird to read or obvious you are just writing for the search engines). Repeat your keyword phrase or combinations of them every few sentences.
6. Write at least 250 words (or longer) for each of your web pages. Search engines will spider the text near the top of the page, rather than at the bottom. Therefore include your keywords in the first 250 words on your page.
7. To avoid making your text hard to read, split your paragraphs into 2 or 3 sentences or make use of bullets.
8. Avoid using words that may be popular, but are not related to your site (i.e. sex). This will not improve your search engine ranking and will only frustrate your visitors who are searching for relevant content.
9. Keyword density analysis - use a keyword density analyzer to check the keyword density of your web pages. This will tell you if you have used too many or too few words in your web copy.
http://www.keyworddensity.com
10. Realize that not all search engines treat keyword density the same. Some will only place significance on keywords in your title, meta tags and web copy. Google (the most important search engine), places the most significance on keywords in your web page text.
Conclusion: Achieving optimal keyword density throughout your web pages, will dramatically improve search engine rankings, therefore boosting your web site traffic. Try it..you will be pleasantly surprised!
About the Author
Herman Drost is the author of the NEW ebook "101 Highly Effective Strategies to Promote Your Web Site" a powerful guide for attracting 1000s of visitors to your web site. http://www.isitebuild.com/web-site-promotion Subscribe to his “Marketing Tips” newsletter for more original articles. mailto:subscribe@isitebuild.com. You can read more of his in-depth articles at: http://www.isitebuild.com/articles
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