As we know a lot of your web site traffic will come through search engines like Google, Yahoo! and MSN. You will have people visit your site through word of mouth, but an easy method to getting your name out is to be in the top 10 for specific search strings. Traffic Blazer promotes your business and web site through various methods I will describe shortly to increase your visibility on the internet and to make you more money. It will do this in a few simple steps and your site will be promoted with a few clicks and some entering of information.

Lets see how it claims to market your web site.

1) Through Blog Search Engine Submission. I have recently come across this method and have began and submitted my own blog in regards to Web Design / Domain Names. Blogs seem to be the new "it thing" to get your site out there quickly. People read your blog and from your blog you can link to your website to gain one way links to your web site. This will increase your chances of gaining a higher search engine ranking. So it naturally seems to me submitting them to blog search engines will get your blog more in the spot light and increase your traffic further.

Just be careful if you decide to create a blog, and submit to blog search engines. Don't post too often in your blogs, only 1-2 times per day, or else it may be perceived by the search engines that you are using the blog only to gain advertising. This may hurt you in the long run, such as dropping in ranking or even being completely wiped out of the search engine ranking.

2) Through actual Search Engine and Directories Submission. This is very useful as the more search engines that list you, the greater it will have your site out on the internet for people to see. If you do this by hand as I did, this is a very time consuming task and having it automated helps the process a lot. It claims to submit to over 200 search engines and directories which is good, but in reality there is about four you definately need to submit to: google, yahoo, msn and DMOZ. This may seem like this step is pointless to submit to over 200 places, but the more you get the name out there the better. Some people are dedicated to using smaller search engines and this can generate extra business you would not have otherwise.

3) Site Optimization - it says it will position your web site for top rankings with Google and other leading search engines, but I am still unclear as to how. My guess would be it suggests replacement words in your content to allow the major search engines to clearly see what the page is about. I still think your own site optimization, if you know how to optimize it for the search engines, is the best option. Otherwise, this may be a viable option for people with lesser experience on optimizing.

4) Site Analysis - It analyzes your site's strengths and potential weaknesses to help you secure crucial search engine success. This is a great tool in my opinion, as it may see something that you do not in your site that may be causing your rankings to be lower than they should be.

5) Keyword Optimization - It helps you find effective keywords for your web site. One benefit of using Traffic Blazer for this, is it shows you the words and phrases actual search engine

6) List Checking Report / Ranking Report - it tells you where you are located in the major search engines. This is useful if you quickly want to know where you stand in the search engines for particular search phrases. Trying to find your site ranking in the search engines is tedious to by hand, and this will reduce time it takes to find this information out.

7) HTML Verification - checks your site for HTML code problems. This is a great tool and you should always make sure the HTML for your page is up to W3C standards. You can look at http://www.w3.org/ to find out about these standards, and I believe there is also an online checker there provided for free, as an alternative to using it through Traffic Blazer, but will not provide as clear results.

8) Robots.txt / Robots Meta Tag Generator - prevents incomplete or unwanted pages from being crawled and indexed by search engine spiders. You can view my other article I have written at: http://www.emenki.com/robotstxt.html to further understand what the Robots.txt file does and how it can affect search engine ranking.

9) Traffic Essentials - you receive a free guide to search engine optimization and the search engine industry. Many other places will charge as much as the cost of Traffic Blazer for similar guides, however this package is included in here. This definately will increase your awareness on what search engine optimization is and why you definately need to do it for your website to increase traffic and sales!

Overall I think this looks like a great package, and although many will agree you can do lots of this "Marketing" on your own, Traffic Blazer does allow you to complete the same in a much shorter time. The time savings you get from using this and not having to do it on your own definately makes paying the cost and purchasing Traffic Blazer something you should look into.

One thing I do not mention is the cost of Traffic Blazer and you may find it at various sources.

At Domains at Retail, the cost is only $39.95 / year. This is a great price if you have limited search engine optimization experience, and do not want to hire the services of a professional who can not even guarantee top placement.

You can view more information at Domains at Retail: Traffic Blazer site: http://www.domainsatretail.com/trafficblazer.html

Hope I have helped give insight into this product, and if it is the right product for you!

Good Luck with your Search Engine Optimization strategies and success!

Michael Kralj
About the Author

Michael Kralj is owner of Emenki Web Solutions and Domains at Retail. Emenki Web Solutions are web site designers and programmers based in Hamilton, Ontario, providing businesses with an informative and strategic approach to establishing an online presence on the web.

Please visit Emenki Web Solutions on the web http://www.emenki.com Please visit Domains at Retail on the web: http://www.domainsatretail.com